Getlowfees.com

  • 'Hell' of a gourmet pizza war brewing in New Zealand

New Zealand Herald: A battle in the market for gourmet pizzas looks set to heat up as Pizza Hut goes upscale with fancy pizzas to meet competition from independent operators such as Hell Pizza.

Gourmet pizza chain Hell had four stores at the start of last year. Next week it opens its 30 store in the country, and has plans to open a further 15 stores next year. Ten percent of Hell's orders arrive via the internet.

Pizza Hut has 100 stores and holds the lion's share of the pizza market, but stiff competition from the likes of Hell has Pizza Hut testing its own gourmet pizzas.

Restaurant Brands chief executive Vicki Salmon said the gourmet pizza trials under way in Auckland and Hamilton built on occasional specials Pizza Hut ran for gourmet pizza types such as chicken and camembert cheese. But the "taste profile" of gourmet pizzas would not appeal to everyone, she said, and Pizza Hut would remain a family restaurant.

Read more of this story ...

Related Content

User Comments – Give us your opinion!
Products & Services

Restaurant Sales Builder

http://global.networldalliance.com/new/images/products/4286.png

4286/Restaurant-Sales-Builder

Cured Meats

http://global.networldalliance.com/new/images/products/6791.png

6791/Cured-Meats

iiX Custom Points Program

http://global.networldalliance.com/new/images/products/custompoints.gif

1423/iiX-Custom-Points-Program

Custom Digital Signage Templates

http://global.networldalliance.com/new/images/products/6683.png

6683/Custom-Digital-Signage-Templates

Distribution RFP’s & RFQ’s

http://global.networldalliance.com/new/images/products/6411.png

6411/Distribution-RFP-s-RFQ-s

PCI Compliance Services

http://global.networldalliance.com/new/images/products/4892.png

4892/PCI-Compliance-Services

Digital Menu Boards

http://global.networldalliance.com/new/images/products/6681.png

6681/Digital-Menu-Boards

FireFly Point-of-Sale

http://global.networldalliance.com/new/images/products/4282.png

4282/FireFly-Point-of-Sale

Thr!ve Point-of-Sale

http://global.networldalliance.com/new/images/products/6811.png

6811/Thr-ve-Point-of-Sale

DriverAdvisor Fleet Monitoring

http://global.networldalliance.com/new/images/products/DriverAdvisor_iix.gif

1425/DriverAdvisor-Fleet-Monitoring

Digital Menu Boards and ROI
Fast Casual Executive Summit
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.