Pizza Hut and Vegemite face a possible trademark ownership battle overseas regarding the newest version of the Aussie spread, according online Australian publiation PerthNow: The new "Vegemite Cheeseybite" name was just registered last Friday. To some, that name sounds a little too close to Pizza Hut's "Cheesy Bites Pizza."
 
"We confirm that Cheesy Bites Pizza is a very popular Pizza Hut product, which is exclusive to Pizza Hut and is a valuable trademark," a Pizza Hut spokeswoman said.
 
Pizza Hut's Cheesy Bites Pizza product has been trademarked since March 2006. 
 
Kraft communications manager Simon Talbot wasn't phased by any possible legal action on the new name. Talbot said he was confident that "Vegemite Cheesybite" was different enough from Pizza Hut's Cheesy Bite moniker so as not to cause consumer confusion.
 

Related Content

User Comments – Give us your opinion!
Products & Services

Customized Menu Board Content

http://global.networldalliance.com/new/images/products/6689.png

6689/Customized-Menu-Board-Content

Enterprise Reporting & Management

http://global.networldalliance.com/new/images/products/6813.png

6813/Enterprise-Reporting-Management

Thr!ve Point-of-Sale

http://global.networldalliance.com/new/images/products/6811.png

6811/Thr-ve-Point-of-Sale

iiX Custom Points Program

http://global.networldalliance.com/new/images/products/custompoints.gif

1423/iiX-Custom-Points-Program

Remote Service | Content Management Service

http://global.networldalliance.com/new/images/products/6685.png

6685/Remote-Service-Content-Management-Service

MVR Reports

http://global.networldalliance.com/new/images/products/MVR_Report_iix.gif

1252/MVR-Reports

Call Center Ordering

http://global.networldalliance.com/new/images/products/5939.png

5939/Call-Center-Ordering

Cured Meats

http://global.networldalliance.com/new/images/products/6791.png

6791/Cured-Meats

PeopleMatter LEARN™

http://global.networldalliance.com/new/images/products/4627.png

4627/PeopleMatter-LEARN

Online Ordering

http://global.networldalliance.com/new/images/products/5931.png

5931/Online-Ordering

Digital Menu Boards and ROI
Fast Casual Executive Summit
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.