Domino's UK stores are rewarding patrons who use Foursquare, according to Mashable. Mayors will get free pizza weekly; meanwhile, those who just check in will get a free side dish. The strategy is unusual because there are no dine-in Domino's in the UK.
 
From the story:
It seems a tad out of the ordinary that an establishment that is primarily seen as a delivery service would reward patrons who visit physical brick-and-mortar outlets and check in on Foursquare. We can only presume that the strategy is to increase takeout orders and lower franchise costs associated with delivery.

Related Content

User Comments – Give us your opinion!

Features

News

Blogs

User Comments

Products & Services

Smart Safe

http://global.networldalliance.com/new/images/products/4147.png

4147/Smart-Safe

Self Serve iPad Ordering

http://global.networldalliance.com/new/images/products/5605.png

5605/Self-Serve-iPad-Ordering

MVR Reports

http://global.networldalliance.com/new/images/products/MVR_Report_iix.gif

1252/MVR-Reports

Get more from your restaurant POS with online videos and tutorials

http://global.networldalliance.com/new/images/products/1294.png

1294/Get-more-from-your-restaurant-POS-with-online-videos-and-tutorials

Facebook Ordering

http://global.networldalliance.com/new/images/products/5935.png

5935/Facebook-Ordering

Retail ATM - Bar, Lobby, Convenient Store

http://global.networldalliance.com/new/images/products/Triton_RL5000_sm.gif

535/Retail-ATM-Bar-Lobby-Convenient-Store

Leapfrog POS App

http://global.networldalliance.com/new/images/products/4559.png

4559/Leapfrog-POS-App

Financial Through-the-Wall ATM

http://global.networldalliance.com/new/images/products/FT5000_100_0708.gif

536/Financial-Through-the-Wall-ATM

DriverAdvisor Fleet Monitoring

http://global.networldalliance.com/new/images/products/DriverAdvisor_iix.gif

1425/DriverAdvisor-Fleet-Monitoring

Nationwide Criminal Records

http://global.networldalliance.com/new/images/products/Criminal_Search_iix.gif

1427/Nationwide-Criminal-Records

Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.