Papa Murphy’s Take ‘N’ Bake Pizza has been named to Franchise Business Review’s list of top food franchises for 2011. The spot was earned based on high satisfaction ratings in a survey taken by its franchise owners.
More than 150 brands were surveyed and Papa Murphy’s is one of only 19 to receive high satisfaction marks.
"Are we seeing higher satisfaction rates as the economy improves? Absolutely," said Eric Stites, president and CEO of Franchise Business Review, a national franchise market research firm. "But many of the award-winning companies have maintained great satisfaction scores throughout the recession and only continue to improve. It's very telling when you see a franchisor with impressive franchisee satisfaction even when the economy is struggling."
The survey asked franchise owners 33 benchmark questions relating to their experience and satisfaction, as well as market area, business lifestyle and other demographic questions.
Papa Murphy's outscored the average of all other food industry participants in all categories.
"For the franchisee-franchisor relationship to be successful it needs to be a true partnership where each party respects and trusts the other during both the good and bad times," said John Barr, CEO of Papa Murphy's. "I'm very proud of the relationship we have with our franchise partners and am pleased to see that they feel the same about us."
Earlier this month, Papa Murphy’s ranked No. 5 on Forbes magazine’s list of top 20 brand-name U.S. franchises.
The list was derived from a partnership between Forbes and Robert Bond, publisher of Bond’s Franchising Guides and CEO of the World Franchising Network. The 100 most recognized franchise operators were researched and the 20 pulled for the list delivered “the best bang for a franchisee’s investment buck.”
Vancouver, Wash.-based Papa Murphy's operates more than 1,200 franchised and corporate-owned locations in 37 states and Canada.