New York City’s Famous Famiglia has been chosen by Six Flags Entertainment Corporation to be the theme park’s “Official Pizza.” The three-year deal, which begins this month, includes all of Six Flags’ U.S.-based parks, encompassing more than 45 food locations and a strong in-park marketing platform.

Famous Famiglia, founded in 1986, includes more than 130 locations worldwide, mostly in non-traditional venues such as airports, universities, shopping centers, casinos and stadiums.

To launch the new offering, Six Flags has created a unique marketing program promoting Famous Famiglia through a variety of in-park Six Flags Media Networks channels including commercials on Six Flags Television and use of the parks' digital out-of-home assets.

In addition, select parks will introduce a number of co-branded events including Famous Famiglia dough tossing and pizza eating contests. As part of Six Flags' new online retail promotion, guests will be able to pre-order Famous Famiglia meals prior to visiting the parks. 

"We are very excited about the introduction of the Famous Famiglia brand into the Six Flags markets," said Paul Kolaj, company co-founder, president and CEO of Famous Famiglia. "Six Flags is a globally recognized and respected leader in the regional theme park industry, and we are honored to have been selected as their pizza partner."

Six Flags Entertainment Corporation includes 19 parks across the United States, Mexico and Canada.

 

Related Content

User Comments – Give us your opinion!
Products & Services

Restaurant technology news, trends & best practices

http://global.networldalliance.com/new/images/products/5079.png

5079/Restaurant-technology-news-trends-best-practices

iiX Custom Points Program

http://global.networldalliance.com/new/images/products/custompoints.gif

1423/iiX-Custom-Points-Program

See the latest in restaurant POS

http://global.networldalliance.com/new/images/products/1926.png

1926/See-the-latest-in-restaurant-POS

FireFly Point-of-Sale

http://global.networldalliance.com/new/images/products/4282.png

4282/FireFly-Point-of-Sale

Call Center Ordering

http://global.networldalliance.com/new/images/products/5939.png

5939/Call-Center-Ordering

MVR Reports

http://global.networldalliance.com/new/images/products/MVR_Report_iix.gif

1252/MVR-Reports

Sourcing

http://global.networldalliance.com/new/images/products/6407.png

6407/Sourcing

Luzianne iced tea

http://global.networldalliance.com/new/images/products/6957.png

6957/Luzianne-iced-tea

PCI Compliance Managed Network Services

http://global.networldalliance.com/new/images/products/4123.png

4123/PCI-Compliance-Managed-Network-Services

POS health test: do a quick check

http://global.networldalliance.com/new/images/products/1288.png

1288/POS-health-test-do-a-quick-check

Digital Menu Boards and ROI
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.