Chuck E. Cheese's has reinvented its birthday celebrations with new, in-store, budget-friendly party packages.

The birthday packages include pre-packaged combinations of food and decorations. Parents can select either a "Star" or "Super Star" package for a two-hour celebration that includes tokens, decorations, drinks and pizzas made with the company's newly improved pizza recipe, as well as an all-new Chuck E. Airwalker balloon and limited-edition medallion for the birthday child.

As a special bonus, the birthday star will have the chance to enter the Ticket Blaster and race against the clock to grab as many flying tickets and vouchers as they can. The vouchers, worth 50, 100 or 200 tickets, can be used to redeem a variety of prizes at the end of the birthday party.

"Birthdays only come around once a year, and Chuck E. Cheese's birthday parties are certainly celebrations where we like to go above and beyond for our birthday stars' special days," said Brenda Holloway, marketing manager at Chuck E. Cheese's. "Birthday parties are another example of exciting opportunities we take at Chuck E. Cheese's to give kids and their families memories they can share together for a lifetime."

Reserving a Chuck E. Cheese's party can be done online or with a reservation agent at 888-778-7193.

For a limited time, parents can receive up to 100 free game tokens that can be used during the party or another visit, by reserving a Friday or Sunday party online or by phone. Additionally, guests can avoid the crowd and enjoy unlimited time at their tables on parties booked Monday through Thursday.

If unable to make a reservation, Chuck E. Cheese's is also offering walk-in parties, where families can purchase goody bags or a Chuck E. cake.

Read more about customer experience.

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