Yum! Brands, parent of KFC, Pizza Hut and Taco Bell, has announced that multi-Grammy Award winner Christina Aguilera will lend her voice for a new public service announcement for the company's World Hunger Relief effort that benefits the United Nations World Food Programme (WFP) and other hunger relief agencies.

Aguilera will appear in the new PSA as well as in advertising, online efforts and posters made possible by KFC, Pizza Hut and Taco Bell to be released this fall. She has served as global spokesperson for Yum! Brands' World Hunger Relief effort since 2009 where her participation has helped raise millions for WFP and other hunger relief agencies. She also serves as an "Ambassador Against Hunger" for WFP where she has traveled on relief trips with the organization to Haiti and Guatemala.

"I'm excited about my new PSA for Yum! Brands' World Hunger Relief effort this fall using my voice for good to help feed millions of children who go to bed hungry every night," Aguilera said. "I hope to inspire others to use their voice for good and move millions of people from hunger to hope."

Yum! Brands' annual fall World Hunger Relief effort spans more than 120 countries, nearly 38,000 KFC, Pizza Hut and Taco Bell restaurants and more than 1 million employees. Consumers can visit FromHungertoHope.com or donate in the restaurants this fall. Every U.S. dollar raised will go directly toward WFP's operations to fight hunger around the world.

"We are extremely thankful for Christina's passion to help us raise attention to the critical global hunger problem, inspire others to become part of the solution and save millions of lives," said David Novak, Chairman and CEO, Yum! Brands.

Read more about cause marketing.

Related Content

User Comments – Give us your opinion!
Products & Services

Pizza POS Software

http://global.networldalliance.com/new/images/products/5937.png

5937/Pizza-POS-Software

See the latest in restaurant POS

http://global.networldalliance.com/new/images/products/1926.png

1926/See-the-latest-in-restaurant-POS

Features

http://global.networldalliance.com/new/images/products/4541.png

4541/Features

Cooked Chicken Strips | Burke Corporation |

http://global.networldalliance.com/new/images/products/Chicken100.jpg

1297/Cooked-Chicken-Strips-Burke-Corporation

Can you prove your restaurant POS is PCI-compliant?

http://global.networldalliance.com/new/images/products/1292.png

1292/Can-you-prove-your-restaurant-POS-is-PCI-compliant

Low Cost ATM

http://global.networldalliance.com/new/images/products/RL2000_100.gif

1019/Low-Cost-ATM

High Quality ATM

http://global.networldalliance.com/new/images/products/4148.png

4148/High-Quality-ATM

Restaurant Sales Builder

http://global.networldalliance.com/new/images/products/4286.png

4286/Restaurant-Sales-Builder

iiX Custom Points Program

http://global.networldalliance.com/new/images/products/custompoints.gif

1423/iiX-Custom-Points-Program

MVR Reports

http://global.networldalliance.com/new/images/products/MVR_Report_iix.gif

1252/MVR-Reports

Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.