Papa Gino's Inc. completed a rollout of SpeedLine point of sale software at its Papa Gino's Pizza and D'Angelo Grilled Sandwiches restaurant locations.

"A key objective of the POS upgrade was to enrich our business intelligence infrastructure, gaining access to key pieces of data not previously available," said Papa Gino's CIO Paul Valle.

The new store POS software connects with all the company's existing head office systems, nine external systems, and SpeedLink Enterprise at Papa Gino's headquarters, automating many tasks and feeding a data warehouse and business intelligence engine.

"The new point of sale systems in the restaurants now populate a master guest database that gives us valuable insight into guest demographics, peer groups, purchase and promotional preferences, and more," Valle adds. "This initiative was a key component of a CRM strategy to deliver distinctive customer service through detailed guest intelligence.

In addition to providing transaction-level detail to the company's financial management and BI systems above store, with the new infrastructure complete, the SpeedLine POS systems in the stores provide a seamless integration at the point of sale with the chain's loyalty, web ordering, payment, gift and customer satisfaction survey systems. They also connect with the Papa Gino's primary supplier for automated purchasing and receiving.

"The planning and custom work to connect all these systems was extensive," said SpeedLine president John de Wolde. "We look forward to working with Papa Gino's to support their ongoing operations and information strategy."

In February, the company wrapped up the first phase of the rollout, with SpeedLine POS systems installed in 113 D'Angelo locations. When the company resumed the rollout, it continued replacing the POS software and upgrading hardware in 10 Papa Gino's locations every week.

Read more about POS systems.

Related Content

User Comments – Give us your opinion!
Products & Services

Social Security Number (SSN) Verification

http://global.networldalliance.com/new/images/products/SSN_employmentsearch.gif

1426/Social-Security-Number-SSN-Verification

Free Menu Board Media Player Promotion

http://global.networldalliance.com/new/images/products/6675.png

6675/Free-Menu-Board-Media-Player-Promotion

ExpressNet

http://global.networldalliance.com/new/images/products/ExpressNet_iix.gif

1428/ExpressNet

PeopleMatter SCHEDULEā„¢

http://global.networldalliance.com/new/images/products/4628.png

4628/PeopleMatter-SCHEDULE

Facebook Ordering

http://global.networldalliance.com/new/images/products/5935.png

5935/Facebook-Ordering

iiX Custom Points Program

http://global.networldalliance.com/new/images/products/custompoints.gif

1423/iiX-Custom-Points-Program

Get more from your restaurant POS with online videos and tutorials

http://global.networldalliance.com/new/images/products/1294.png

1294/Get-more-from-your-restaurant-POS-with-online-videos-and-tutorials

Enterprise Solutions

http://global.networldalliance.com/new/images/products/4124.png

4124/Enterprise-Solutions

Online Ordering

http://global.networldalliance.com/new/images/products/5931.png

5931/Online-Ordering

Group Purchasing Services

http://global.networldalliance.com/new/images/products/6403.png

6403/Group-Purchasing-Services

Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.