CiCi's Pizza has announced executive changes as part of its 10-year "Build the Brand" growth strategy.

Geoff Goodman, a nearly five-year veteran at CiCi's, steps into the role of vice president of national brand excellence. Previously, he served as director of brand excellence, with responsibility for supporting franchisees with strategies that enable strong operations.

Former CiCi's franchisee Quinn Newhall takes over Goodman's position as director of brand excellence, marking his return to CiCi's corporate operations and building upon his more than 20-year career in restaurant management.

Tom McCord joins the company as vice president of franchise development. McCord, a veteran franchising and real estate executive, brings nearly 15 years' experience with companies including Carlson Restaurants and Yum! Brands. He'll work to grow the company by recruiting the best-fitting franchisees and restaurant sites.

"2012 has been a pivotal year in CiCi's growth, and the changes we're announcing today are key to our continued success," said Mike Shumsky, CEO. "Geoff and Quinn are the perfect complement, fostering strong franchisee relationships and ensuring the CiCi's brand continues to offer the best quality and value to our guests. Tom brings a high level of expertise to help us not only bring new franchisees into the system but prepare them for long-term success."

This year, CiCi's launched its redesigned award-winning website, deployed a revamped site model, rolled out a new restaurant prototype and was named America's favorite pizza chain in a national survey by Market Force.

Read more about operations management.

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