SpeedLine and technology partner eThor have announced a partnership that offers every SpeedLine POS user a free social marketing dashboard, fully integrated for instant menu promotions.

SpeedLine users can sign up for the free dashboard online at speedlinesolutions.com.

"Restaurant operators get bombarded with calls all the time from vendors offering to manage their Facebook or text marketing," said Jennifer Wiebe, SpeedLine marketing manager. "With the eThor dashboard, SpeedLine POS users can easily manage all their online marketing themselves right now, free of charge."

The eThor dashboard provides a simple toolbox for social media posting, monitoring and campaign analytics. It allows operators to schedule social media messages and promotions in advance, or push out a menu special to customers now to drive lunch traffic today. With an upgrade from the free dashboard to Silver or Gold-level service, these online promotions become instantly click-to-order.

An optional three-month trial offer also allows restaurant users to test drive the eThor Gold-level service, extending the free social marketing dashboard with text and email marketing tools, web, mobile, Facebook ordering and more.

Although the marketing dashboard integrates tightly with eThor web ordering, the social marketing tools can also be used standalone, or alongside a web ordering solution from another vendor.

Read more POS news.

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