Little Caesars outlined a new franchise growth plan that entails small suburban markets, as well as rural communities.

According to Wicked Local, those targeted markets include Danvers, Mass., and Essex County, Mass.

The company said in a release that smaller towns are poised for growth, representing opportunities for franchisees who want to be associated with a national brand and a simple business model.

"As we implement our strategic plan focused on adding new franchise units into previously untapped markets, we anticipate that consumers and franchise investors alike will be eager to connect with Little Caesars globally recognized brand name," said Bob Mazziotti, vice president of franchise development for Little Caesars.

The strategy includes strip mall and in-line shopping center locations, as well as nontraditional venues such as convenience stores, college campuses and military bases.

Read more about franchising and growth.

 

Related Content

User Comments – Give us your opinion!
Products & Services

iiX Custom Points Program

http://global.networldalliance.com/new/images/products/custompoints.gif

1423/iiX-Custom-Points-Program

Quad Core Menu Board Media Player - $199

http://global.networldalliance.com/new/images/products/6679.png

6679/Quad-Core-Menu-Board-Media-Player-199

Call Center Ordering

http://global.networldalliance.com/new/images/products/5939.png

5939/Call-Center-Ordering

Meatballs

http://global.networldalliance.com/new/images/products/6789.png

6789/Meatballs

Granbury Websites

http://global.networldalliance.com/new/images/products/6815.png

6815/Granbury-Websites

Restaurant technology news, trends & best practices

http://global.networldalliance.com/new/images/products/5079.png

5079/Restaurant-technology-news-trends-best-practices

Standard coffee

http://global.networldalliance.com/new/images/products/6963.png

6963/Standard-coffee

Social Security Number (SSN) Verification

http://global.networldalliance.com/new/images/products/SSN_employmentsearch.gif

1426/Social-Security-Number-SSN-Verification

PCI Compliance Managed Network Services

http://global.networldalliance.com/new/images/products/4123.png

4123/PCI-Compliance-Managed-Network-Services

Supply Chain Management

http://global.networldalliance.com/new/images/products/6405.png

6405/Supply-Chain-Management

Digital Menu Boards and ROI
Fast Casual Executive Summit
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.