Toronto-based Pizza Nova Take Out Ltd., announced today that it has selected SAMY as its mobile marketing solution. SAMY, provided by MobileBits, is a patent-pending, mobile marketing and loyalty network that will enable Pizza Nova to connect with mobile consumers in their local areas through various touch points with a goal of increasing sales.

"We want to meet the needs of our customers, and be able to deliver them relevant, timely and location based information where and when they want it on their mobile devices," said Domenic Primucci, Pizza Nova president. "That's why we chose to join the SAMY network. It provides everything we need in a real time mobile platform that caters to our customers."

SAMY's direct marketing and loyalty network enables brands and retailers to engage customers with their sales and marketing initiatives such as point of sales (POS), gift cards, offers and loyalty programs through one, synchronized mobile platform.

Read more about mobile initiatives.

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