An India-based corrugated box manufacturing and digital printing company has introduced a new ventilated pizza box it claims prevents pizza from getting soggy or cooling down.

VENTiT, headquartered in Mumbai, claims its new box offers ventilation for the contents without any fear of contamination.

According to its introductory video, the ventilation creates better heat transfer, causing the pizza to stay hotter longer than one that comes in a heated delivery bag.

There is also a marketing component with the packaging. VENTiT offers the option of including advertising graphics on the boxes. The video, for example, showcases pizza boxes with Valentine's Day and Christmas designs.

Check out the video:

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