Splick-it Inc. has launched a full suite of retention, engagement and acquisition marketing tools for its mobile and online restaurant ordering platform aimed to help restaurants deepen the relationship with their customers.
"Our engaged restaurants see a 30-plus percent increase in order size on their mobile apps as compared to walk-in traffic," said CEO Vijay Bangaru. "We want to continue to provide our restaurant customers with best-in-class product features as well as experienced account managers to help them grow and manage their business even more effectively."
Splick-it's marketing tools are integrated into the functionality of the online and mobile ordering platform and include the following.
Restaurant Loyalty Program
- Points management;
- Customer purchase using points instead of cash;
- Optional custom integration of existing loyalty programs and POS systems.
Restaurant Gamification & Rewards Platform
- Customizable badging and flair;
- Customizable gaming.
Gifting – 'Buy A Friend Lunch'
- Send gift to any email address;
- Gift giver is only charged if gift is redeemed.
In-app Notifications — communicate at multiple levels
- Login screen promotions;
- Store level promotions;
- Final payment screen promotions.
Read more about mobile initiatives.