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Restaurants everywhere are converting their menu boards from static to digital with LCD displays. Whether it's the local coffee shop or the latest restaurant concept, digital menu boards are becoming a staple for the modern restaurant. With the ability to centrally control menu content, change menu pricing and lower cost to make menu changes, it's a no brainer why restaurants are embracing this technology, said Cherryh Butler, editor of FastCasual.com and moderator of a free webinar, "What are you waiting for? Digital Menu Boards are here!"

"We have an all-star line up of industry pros to talk restaurant operators through the hows and whys of digital menu boards," said Butler about the event set for 2 p.m. Eastern, Oct. 3.

Speakers include:

  • Lyle Bunn, principal of Bunn Company and an independent analyst, adviser and educator focused on dynamic place-based media.
  • Patrick Renna, chief financial officer of Boloco.
  • And Craig Rathbun, North American Managing Director, Philips Signage Solutions.

The experts will discuss:

  • How to transition your menu board from static to digital.
  • How much it costs.
  • Where to go for sourcing.
  • How to leverage digital menu boards to grow your business and drive ROI.
  • How to use "content" to maximize your results.
  • Ways to implement your digital menu board strategy from the simplest to the most sophisticated.
  • And common issues restaurant operators face when adopting DMBs.

Registration is open here.

Read more about digital signage.

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