California Pizza Kitchen today announced the launch of its 2013 holiday gift card program, "Give. Get. Repeat." As part of the program, guests who purchase $100 or more in California Pizza Kitchen gift cards will receive a free $20 promotional card.

Starting today through Dec. 29, the offer is available at restaurant locations nationwide, and online at CPKCard.com. Promotional cards are redeemable beginning Jan. 14, 2014.

Registered members of California Pizza Kitchen's Pizza Dough loyalty program will also receive $5 in holiday Pizza Dough Rewards for every $100 in gift card purchases and be entered for the chance to win a grand prize five day/four night trip to Hawaii. The grand prize winner will be selected on Jan. 13.

California Pizza Kitchen gift cards are redeemable for any item on the menu, including California Pizza Kitchen's new California Flatbreads and gluten-free offerings.

Read more about marketing and promotions.

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