After 10 years of franchising, Pizza Patrón announced today that it is suspending its franchise program indefinitely. The company will continue development with some of its existing franchise partners, but will concentrate its growth focus on building company-owned stores, according to a news release.
Company officials said the decision was made to "ensure high company standards from store to store — the standards of operation, the quality of the products and service, improved marketing execution and more efficient policing of Pizza Patrón's branding and trademarks.
"We are proven and successful operators of the Pizza Patrón model," said Antonio Swad, founder of Pizza Patrón. "I think we understand how to maximize its potential better than most. As Pizza Patrón moves ahead, we will continue to sharpen our brand and increase its relevance in the marketplace."
The company will consider entering into certain licensing agreements with companies that have access to special outlets like national grocery chains, major food services corporations, airport locations, college and university campuses and hospitals.
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