For the first time ever, Michigan-based Jet's Pizza will offer heart-shaped pizzas in celebration of Valentine's Day. The pizzas will be available now through Feb. 15.

According to a news release, the 8-slice pizza is made with hand-tossed round dough and the company had a special die cut made for each of its 300-plus locations. The cost for a premium mozzarella cheese and one topping heart-shaped pizza will be $6.99 in Michigan. Prices in other markets will vary.

"We are very excited about this promotion, which grew out of customer demand. Over the years, we've had several requests for heart-shaped pizza," said John Jetts, vice president of marketing.

Customers can choose from one of Jet's eight flavored crusts for their heart-shaped pizza, including butter, poppy seed, parmesan, garlic, Cajun, Romano, sesame seed or Jet's Turbo Crust.

Read more about menu promotions.

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