Simplot Food Group has launched a new Web site -- ToHellWithPrep.com -- to promote its new RoastWorks brand of pre-prepped food products.  
The main feature at ToHellWithPrep.com is the cost-savings calculator in the "Wages of Sin" section, which lets foodservice operators compare the cost of using RoastWorks products to preparing comparable ingredients or sides from scratch. The site also provides a continually growing recipe collection called "Divine Inspiration" created by Simplot executive chefs Mark Hill and Dianna Fricke.
 
"Let's face it, prep can be hell," said Simplot executive Jayme Mullaney. "Cutting and roasting raw fruits and vegetables is time-consuming, expensive, and dangerous -- plus it's unpredictable if your prep staff varies from day to day."
Chief among the RoastWorks brand's 20 different vegetables, potatoes, sweet potatoes, fruits, and blends are flame-roasted peppers & onions, roasted baby bakers, flame-roasted Fuji apples, rosemary roasted redskins, and flame-roasted corn & black bean fiesta.

Related Content

User Comments – Give us your opinion!
Products & Services

Group Purchasing Services

http://global.networldalliance.com/new/images/products/6403.png

6403/Group-Purchasing-Services

Standard coffee

http://global.networldalliance.com/new/images/products/6963.png

6963/Standard-coffee

PCI Compliance Managed Network Services

http://global.networldalliance.com/new/images/products/4123.png

4123/PCI-Compliance-Managed-Network-Services

Free Menu Board Media Player Promotion

http://global.networldalliance.com/new/images/products/6675.png

6675/Free-Menu-Board-Media-Player-Promotion

Food Cost Management

http://global.networldalliance.com/new/images/products/6401.png

6401/Food-Cost-Management

Social Security Number (SSN) Verification

http://global.networldalliance.com/new/images/products/SSN_employmentsearch.gif

1426/Social-Security-Number-SSN-Verification

Leapfrog POS App

http://global.networldalliance.com/new/images/products/4559.png

4559/Leapfrog-POS-App

PeopleMatter LEARN™

http://global.networldalliance.com/new/images/products/4627.png

4627/PeopleMatter-LEARN

Nationwide Criminal Records

http://global.networldalliance.com/new/images/products/Criminal_Search_iix.gif

1427/Nationwide-Criminal-Records

Supply Chain Management

http://global.networldalliance.com/new/images/products/6405.png

6405/Supply-Chain-Management

Digital Menu Boards and ROI
Fast Casual Executive Summit
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.