The recession has been a drag on most of the restaurant sector, except for those that have positioned themselves as cheap or of high value. That factor has spurred one businessman to bring the inexpensive, no-frills Little Ceasars chain back to Providence, R.I., after a 15-year hiatus, according to the Providence Journal online.
Gabi Bazzi, the franchisee who brought Little Caesars back to that city this summer, thinks its high unemployment rate and bevy of college kids will only help his restaurants' bottom line.
From the Journal:
Little Caesars has a 3.6-percent slice of the nearly $29-billion limited-service pizza market, a market share that has been growing over the past few years.The no-frills chain returned to Rhode Island in 2009 after a 15-year absence when Bazzi, a Detroit native, opened a franchise outlet on Smith Street.He plans six more outlets in the state, with the first expected to open in North Providence before the end of 2009.
