Operators must understand the difference between marketing and operational insights from online feedback before they can use that information to their advantage.
The big topic on CEC Entertainment's earnings call Thursday was Chuck E. Cheese's planned marketing shift from kids to parents. The company's 2012 strategies are segmented into three major components …
Editor's note: This post was originally published on SmartBlog on Restaurants. For more foodservice news, sign up for Restaurant SmartBrief. By Andre Kay, CEO and CMO for Sociallybuzz Social network …