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Going public means being prepared for much greater transparency and accountability in business operations.
Pizza Hut parent company hits another fresh 52-week high last week.
Digital ordering should make up more than half of sales for the bigger brands within the next year.
Experts don't believe BLE should be a replacement for current emerging technologies such as NFC or EMV, but rather complement the in-restaurant experience.
The brand examines sales and coupons to find out what works, and also leverages word-of-mouth messaging from loyal customers.
Yum! Brands reach a fresh 52-week high on Friday.
Customers are now much more likely to make a comment about your business via social media where they can either gloat or vent their frustrations to an audience, so enable them.
Gas prices inch higher as summer approaches.
Seventy-nine percent of consumers trust online reviews as much as personal recommendations.
In order to resonate with customers, applications and campaigns must be exciting, unique and useful.
A robust mobile platform can help brands create a faster, frictionless relationship with consumers.
The new Louisville, Ky., location will be ‘overstaffed’ to ensure guests are taken care of ‘no matter what.’
Cheese prices rise sharply to close out last week.
In addition to cost, choose a distributor based on their food safety record and customer service metrics, as well as their sanitation practices.
You have to commit to social media, spending time there and deeply engaging with your customers.
Gas prices inch up as pumps start switching to summer blends.
In order for a marketing strategy to be successful, the operations team has to execute.
Finding a good partner and testing are critical, as the mobile app is an extension of your brand.
Catering should never be an afterthought; it's a lot of work and it reflects your reputation and brand.
Brands’ innovation processes should be influenced directly by consumer feedback.
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