Analytics ROI vs. the high cost of ignorance

It's best if restaurateurs approach analytics by first asking themselves what their highest value questions are and then consider the many ways those questions might answered.

How supply chain technology helped 2 brands save money, drive profits

With the proper software, restaurant management can provide predictive and actionable insights into entire food supply chains, enabling greater visibility, control and savings.

5 prep steps to maximize holiday restaurant business

Don’t look now, but the holiday season has, in the view of many, already started. For retailers, this is cash-or-crash time. For restaurant operators, this time of year presents a perfect opportunity to establish new connections and enhance old ones.

7 ways to "Wow" your customer base

Brands often over-think the process when they’re attempting to come up with great ways to "surprise and delight" their customers. It doesn't have to be complicated. In fact, it should be simple, easy to execute and customize, but always focused on the things that matter most to a customer.

Questioning why you got into this crazy business? Here's a place to find an answer

Though the readers of this website are involved in another sector of the food service industry, many of you still attended the Fast Casual Executive Summit outside Los Angeles this week. It was a great fit, since much of the information was applicable to all restaurant categories, including everything from franchise growth to food safety.

Heard at the Fast Cas Exec Summit: Editors share favorite session quotes

Another Fast Casual Executive Summit is in the books, and as always, it produced a plethora of insight.

How do millennials love thee? Let 'em count the ways

Millennials are a prime focal group for targeted marketing, a relatively untapped approach that marketers are slowly lining up to use for this age demographic. The reasoning for that is as close as the nearest statistical report for this group, which actually surpassed the number of the Baby Boomers last year.

Menu labeling: Follow this checklist to protect your brand

As restaurant operators continue to prepare for the May 5, 2017, menu labeling deadline, many questions and challenges remain. Follow these key pointers to stay in compliance.

Free books and fire truck-delivered pizza: Two pizza powerhouses show benefits of cause-based campaigns

Mega-chain pizza brands, Domino's and Pizza Hut, are pulling out all the stops this fall to show the world how the Big Pie Guys and Gals do marketing with a purpose.

The Restaurant Review Dance: Four steps to a better reputation

The importance of both knowing, and fiercely protecting your restaurant’s reputation online, is integral to business success today in any area of food service. For proof, look no further than the following three research findings: The addition of a single...

Cloud POS vs. digital ordering engine: Everything you need to know

As more restaurant brands develop digital ordering capabilities, restaurant technologists must understand the key differences between a cloud POS and a fully-featured digital ordering engine.

Rooting out today's top culinary trends

Root vegetables are the food service trend of the moment, according to research on the top plant-based edibles in restaurant kitchens and menus from market research publisher, Packaged Facts.

RetailMeNot's latest marketing approach is one restaurateurs might want to consider

RetailMeNot is taking an interesting approach to product promotion that restaurateurs might not only find fun to review, but might also consider for themselves. The retail savings and promotion site’s new campaign revolves around a special big data-type of report...

What the best-dressed pizzas are wearing around the globe

In part 2 of this series on pizza toppings, we go to the masses for the take on what’s hot and what’s not atop pies globally.

Pokemon GO ... away? Restaurants liable if distracted diners are hurt

By Nicholas Resetar/ Attorney Unless you’ve been living under a rock, you’re probably aware that the mobile-based augmented reality game, Pokemon GO, has taken the world by storm. This manifests itself daily in oblivious players with their heads glued to...

Self-order kiosks gain fans among restaurants, consumers

The quick service and fast casual restaurant formats may offer their customers different experiences, but both are starting to leverage self-order kiosks to improve customer experience.

3 steps to better restaurant food safety

The focus on food safety throughout the nation's food supply chain is at all-time high. Between consumer health issues brought about by the ingestion of unsafe products, and the outbreak of diseases that impact the food supply, it's imperative that operators continue to focus on protecting the lives and health of their guests.

Want social media success? Just EAT it

When it comes to social media success, it can be tough to remember that it's all about quality, over quantity in most cases. But the good news is, if you can learn to EAT it, you'll have that task accomplished. Read on, if you want to learn how.

The 'munchies' effect: How cannabis legalization will effect QSR traffic

Will Colorado's legalization of marijuana increase traffic for the state's restaurants?

3 steps to "wow-ing" customers with your loyalty program

Last year, Google released data showing that "near me" searches on their platform doubled between 2014 and 2015. According to this USA Today article, Google’s search ads marketing director interpreted that to mean "convenience often trumps brand loyalty." But this isn’t necessarily true across the board.

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