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In Episode No. 3 of the Social Restaurant Podcast, I'm delighted to be joined by two amazing guests who have some of the deepest-rooted experience I've seen in using social media to gather meaningful, and actionable customer insights in a Fast Casual restaurant brand. Seriously, you won't want to miss what these pros have to say! I was blown away by what they've been able to achieve. Listen in as Rachel Luther-Phillips, vice president of marketing for Zoës Kitchen and Susan Ganeshan the chief marketing officer of their partner newBrandAnalytics dig into defining social intelligence and how restaurant brands can design programs and use technology tools to gather deep and meaningful customer insights that are impacting decisions across their organization. Founded 1995 in Alabama by Zoë Cassimus, Zoës Kitchen is a Mediterranean-style fast-casual chain currently operating 87 locations across 15 states. In this 25-minute episode, you will learn:
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