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ChowNow's CEO gives FastCasual.com's Cherryh Butler an inside scoop on how its online and mobile ordering platform is integrated into social media. Each time a customer places an order, he can post a notice on his Facebook page, which will hopefully inspire his friends to also order with the restaurant.
Integrating a restaurant's POS with online ordering has potential for good, bad and ugly. Here's what to ask before you make the move.
Jeff Fromm, executive VP at Barkley in Kansas City, and co-Author of "Marketing To Millennials: Reach The Largest and Most Influential Generation of Consumers Ever," spoke with FastCasual.com Editor Cherryh Butler in NYC at the NRF's Big Show. Fromm, who...
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