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And we're back with yet another episode of The Social Restaurant Podcast. This week's interview is sure to get more than a few of you thinking about your chains use of mobile marketing and mobile apps.
If you're like me, you spend a lot of time glued to your smart phone. And chances are, you probably have your very favorite apps organized neatly on your home screen — you know, those must have apps that you...
In Episode No. 3 of the Social Restaurant Podcast, I'm delighted to be joined by two amazing guests who have some of the deepest-rooted experience I've seen in using social media to gather meaningful, and actionable customer insights in a Fast Casual restaurant brand.
Everyone wants to be a social media influencer these days, right? Can you imagine how excited I was when received this email message from Klout and the brand marketing folks over at Spice Islands Trading Company? It's always nice to...
Americans are embracing a trend of following their favorite restaurant brands on social media sites in a BIG way. With the widespread adoption of sites like Facebook, Twitter and now Instagram and Pinterest that being fueled by more than 50...
One of the biggest challenges I faced as a restaurant marketer during my time at a family dining chain centered around three very simple, but very important letters. POS. While planning the brand's digital marketing campaign that would launch the...
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