The 94th annual National Restaurant Association Restaurant, Hotel-Motel Show and 6th annual International Wine, Spirits & Beer Event (IWSB), recently held at Chicago's McCormick Place posted positive growth in both attendee and exhibitor numbers.
This year's event attracted more than 62,500 registrants from all 50 states and 100-plus countries, representing a second consecutive year of growth.
The lodging category saw the largest increase in registrants by more than 10 percent. Restaurant/foodservice, retail, and press registration also experienced growth.
On the exhibitor side, the most substantial sign of growth was demonstrated by the opening of a third exhibit hall, North Hall, Level 1. This additional hall housed more than 400 exhibitors. With the additional third hall, exhibit space totaled more than 579,000 square feet, a 6.8 percent increase over 2012, with more than 2,100 exhibiting companies, nearly 40 percent of which were new.
"NRA Show 2013 and IWSB reminded us of the fun and excitement found in the restaurant and foodservice industry," said Jeffrey W. Davis, convention chair for NRA Show 2013 and IWSB and CEO of the United States Beef Corporation.
The NRA Show 2013 added additional new feature areas and programming such as: the Alternative BiteStyle specialty pavilion for individuals with special dietary needs; free health care consultations from industry leaders at the Health Care Knowledge Center; the iSculpture competition; a fully-functioning Hydroponic Garden; the most prestigious line-up of World Culinary Showcase chefs to date; an exclusive tour of Rick Bayless's home garden; a keynote presentation by Starbucks' Howard Schultz and more.
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