Blaze Fast-Fire'd Pizza sets its sight on New York

April 1, 2014

Blaze Fast-Fire'd Pizza today announced that it will soon enter New York with three locations set to open throughout the next nine months. The company's first New York location will be in West Babylon. Additional locations in Bay Shore (at the Westfield South Shore Mall) and White Plains metropolitan areas are also set to open this year and will be announced soon, according to a news release.

The new West Babylon Blaze Pizza, scheduled to open this spring, will be located in The Great South Bay Shopping Center.

"The Blaze concept fits perfectly with the New York pace of life, as we offer guests custom-built artisanal pizzas cooked in the time it usually takes to reheat a slice," COO Jim Mizes said in the release. "New Yorkers know great pizza, and we're looking forward to playing a role in adding to this city's reputation for being a great pizza destination."

The restaurant will be operated by Lessing's Inc., a franchise group led by Michael and Mark Lessing. Lessing's Hospitality Group's restaurants include four-star Mirabelle, the waterfront View Restaurant, and trademark "Main Street" locations including Post Office Café, Maxwell's, Library Café and Finnegan's.

Topics: Franchising & Growth , Operations Management

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