CiCi's Pizza discounts buffet for 2-week special

June 18, 2009
COPPELL, Texas -- CiCi's Pizza is offering a special discounted price on its endless buffet for two weeks. Now through June 28, guests can dine from the 24-foot-long buffet for only $4.99 at all participating restaurants.
The buffet offers 16 kinds of pizzas, a bottomless salad bar, pasta and desserts.
"Frankly, we have always offered the best food value for our guests with our all-you-can-enjoy buffet. Dropping our price to $4.99 and even less makes a guest's visit all that more delicious," said Craig Moore, president and CEO of CiCi's Pizza. "As the U.S. climbs out of the recession, this bargain for your buck offers a bit of relief to guests during their fast-paced summer." New television spots, created by Deutsch Advertising, takes on the competition and capitalizes on the depth of CiCi's menu. The "Fancy Jingle" spot features the pure delici-ocity of CiCi's endless buffet with a close-up of their signature cinnamon rolls.


Topics: CiCi's Pizza , Marketing

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