CiCi's unveils revamped Web site

April 5, 2009
COPPELL, Texas -- CiCi's Pizza recently redesigned its Web site, the company has announced. The refreshed site, which went live in March, has a more modern interface with flash navigation and a virtual pizza buffet experience. aims to extend its reach by serving a broad audience of potential diners, frequent guests and those interested in franchise options.
The new Web site features expanded content and streaming audio with CiCi's signature greeting, "Hi, Welcome to CiCi's," recorded by various team members from the chain's 650 locations. The redesign incorporates bold colors and graphics and completely new navigational tools.
Guests may now upload their own CiCi's stories and photos of their dining experience. The site also features interactive drop-down menu for new locations and coming soon sites as well as updated dine in and to-go menus, which include nutritional information for each product on the buffet line.

Topics: CiCi's Pizza , Marketing

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