To help restaurants promote their brand image, Cintas Corporation has introduced its new Signature Series, a line of customizable, designer restroom dispensers and products that are offered in nine colors. The line was created to help restaurants establish a cohesive brand image throughout the entire establishment.
"The opportunity to promote your brand shouldn't be limited to a logo, sign or apparel, which is why we developed the Signature Series," said Dave Mesko, senior director of Marketing, Cintas. "With our colorful dispensers, restaurants can promote their image in a place where people least expect it — the restroom."
The Signature Series collection includes soap dispensers, air fresheners, toilet paper dispensers, trash receptacles and toilet seat cleaner systems. The sleek, functional design provides an alternative to the standard, industrial look of commercial restrooms. With the variety of colors available, including indigo blue, pure white, raven black, lime green, tangerine orange, deep red, stone grey, sandstone and brushed steel, the Signature Series line can be customized to fit any type of restaurant.
Key features of Cintas' Signature Series include:
- Design: With a soft-coat finish that resists fingerprints, the Signature Series keeps restrooms looking clean with little maintenance. The Signature Series has a non-textured, smooth surface that can quickly be wiped down. Options within the collection include an automatic soap dispenser, paper towel dispenser and toilet seat cleaner.
- Expression: The multiple color options available in Cintas' Signature Series allow facilities to express their unique brand image and company identity throughout restrooms. Facilities can also mix-and-match dispensers for a unique look, or use one color for a streamlined approach. The faceplates are easy to change, so restaurants can update their look as often as needed. If a restroom undergoes renovations or an upgrade, changing the Signature Series faceplates is a seamless process requiring no further installation. Additionally, multiple dispenser options allow restaurants to select the appropriate dispensers based on restroom usage and traffic levels.
- Weekly service: Each week, a Cintas professional visits the restaurant to monitor inventory levels, refill products and replace batteries as needed, so Signature Series dispensers are always stocked and functioning. There is no upfront inventory investment and weekly services are flexible to meet the changing or seasonal needs of the facility.
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