Domino's in search for most creative pizza

Jan. 16, 2008
ANN ARBOR, Mich. — In conjunction with Domino's Big Fantastic Deal promotion, the company is offering $500 worth of gift certificates to the consumer who develops the most creative pizza.
The most creative BFD pizza will be determined by a panel of Domino's Pizza LLC employees. Creators of the second and third most creative pizzas will each receive $50 in Domino's gift certificates.
The Big Fantastic Deal consists of a large, unlimited topping pizza for $10.99. The Domino's Web site features a BFD Builder, a visual depiction of the customer's choice of crust, sauce and toppings.
There is no purchase necessary to participate in the contest. The BFD Builder game begins at midnight EST on Jan. 17 and ends at midnight on Jan. 27. Official rules are available on the Domino's Web site.

Topics: Domino's Pizza , Marketing , Online Ordering , Operations Management , Pizza Toppings , Public Companies

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