Domino's introduces Chocolate Lava Crunch Cakes

Aug. 2, 2009
Domino's Pizza has introduced its new Chocolate Lava Crunch Cakes, oven-baked chocolate cakes that are crunchy on the outside with warm chocolate fudge inside. Chocolate Lava Crunch Cakes are available for $3.99 for an order of two.
Customers will receive a free Chocolate Lava Crunch Cake when purchasing an order of Domino's BreadBowl Pasta at menu price until Sept. 13. Anyone with an August birthday also can stop by their local Domino's to receive one free Lava Crunch Cake on their birthday. Proof of date required and identification can include drivers license or birth certificate. Minors without a driver's license need to be accompanied by an adult.
On Aug. 4 consumers can stop by any Domino's location in Washington, D.C., from 11 a.m. to 9 p.m. and say "Happy Birthday" in honor of President Obama's birthday to receive one free Chocolate Lava Crunch Cake. Offer valid while supplies last, one per customer, carryout only.

Topics: Domino's Pizza , Marketing , Public Companies

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