Domino's new store design hits New Orleans market

Aug. 20, 2013

RPM Pizza, a New Orleans-based Domino's franchisee for the past 32 years, has debuted a new Domino's Pizza store location in Marrero, the first in the West Bank Area to feature the brand's new retail store design.

The store is located at 2466 Barataria Blvd., in Marrero.

Domino's will celebrate the continued growth of "pizza theater" locations in New Orleans with a grand opening event on Aug. 24 from 1 to 3 p.m. The event will feature free Handmade Pan Pizza, free Child ID Kits provided by the Jefferson Parish Police Department, a live broadcast from WQUE/93.3 FM and a blood drive hosted by The Blood Center until 6 p.m.

"We are as dedicated as ever to the place RPM Pizza calls home, as we have for the past 32 years as part of the New Orleans community," said Glenn Mueller, New Orleans Domino's Pizza franchise owner and president of RPM Pizza. "Domino's wants to be as welcoming as possible, and allow customers, families and fans to see their pizza being hand stretched and topped as part of our new theater design. That is what the new store design is all about."

Highlights of the new pizza theater store design include a comfortable lobby, open-area viewing of the food preparation process and the ability to track carryout orders electronically on a lobby screen. The store will also feature chalkboards to allow customers to express their creativity or to leave feedback for the store team members.

"Domino's continues to reinvest and reinvent the customer experience, and our brand as a whole, and the 'pizza theater' design is the next step," Mueller said.

Read more about franchising and growth.

Topics: Franchising & Growth , Operations Management , Restaurant Design / Layout

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