Domino's UK debuts fan-created Chimichurri pizza

 
Feb. 28, 2013

Domino's stores across the United Kingdom now feature the Chimichurri pizza. The item was created by Maria Tyrrell from High Wycombe, UK, who won a national competition run by ITV's daytime TV show "This Morning," in partnership with Domino's.

The Chimichurri features chicken, yellow and red peppers, and Chimichurri sauce.

The competition was held in November and invited "This Morning" viewers to submit pizza topping ideas to create Domino's "People's Pizza." The top submissions were judged by a panel of celebrities and experts, including Domino's UK's new product development chef Chris Denoven.

Read more about pizza toppings.


Topics: Domino's Pizza , Food & Beverage , Marketing / Branding / Promotion


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