Extreme Pizza teams with online referral campaign company

Oct. 27, 2009
San Francisco-based Extreme Pizza has collaborated with eMarketing solution provider eWORDofMOUTH to deploy both global and localized online referral and rewards campaigns across the entire chain.
With eWORDofMOUTH, a national multi-location company like Extreme Pizza can rapidly plug in a localized, measurable, viral customer acquisition and retention system across its entire chain that works continually to increase their customer base exponentially, while retaining and rewarding their existing customers, according to Trevor Shanski, eWORDofMOUTH's founder.
In addition to its flexibility in creating on-demand referral, rewards and mobile campaigns, eWORDofMOUTH's complete solution also provides Extreme Pizza with real-time statistical reporting and management of its campaigns by store, region, DMA, city and state.
"Extreme Pizza has seen a tremendous amount of growth in the past year in terms of new store openings, which has created a need for an eMarketing solution that can easily integrate all of our locations, yet still be managed internally and affordably," said Jim Ryan, senior vice president of franchise development for Extreme Pizza. "EWORDofMOUTH's unique location functionality enables Extreme Pizza to manage and execute e-mail and text messaging promotions from both a corporate and a store level."
EWORDofMOUTH is a leading edge enterprise eMarketing and mobile solution that grows traffic and sales for multi-location companies that cannot cost effectively develop, integrate, and manage a system internally. EWORDofMOUTH provides managed solutions for clients in the national restaurant, retail, golf, travel and leisure industries.

Topics: Marketing

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