Giordano's announces plans to expand Chicago footprint

 
Jan. 14, 2014

Giordano's Famous Stuffed Pizza — a Chicago-based concept founded in 1974 — has announced its 41st brick and mortar location at 1340 S. Michigan Ave. in the South Loop. According to a news release, Giordano's also has plans for expansion into Chicago's Andersonville neighborhood and the city's northern suburbs.

The new site marks the first new brick and mortar Giordano's location to open since the restaurant in Beverly opened in March, 2011. In 2013, Giordano's rolled out its first food truck.

"With the new South Loop restaurant set to open and five more locations under development, it's safe to say that Giordano's growth has been reignited," CEO Yorgo Koutsogiorgas said in the release. "Since Victory Park Capital Advisors acquired the company in late 2011, we have undertaken several initiatives to strengthen the bond between our many loyal customers and their beloved Giordano's. Business is on an upswing, and we're hungry to bring our great menu to more and more fans throughout the Chicago area and beyond."

Giordano's recently introduced a new menu which, in addition to its signature stuffed deep dish pizza, now features hand-crafted Italian-inspired items such as salads, pastas and sandwiches.

The newest restaurant is on the ground floor of a South Loop building being renovated for residential use. It includes tables for nearly 100 to dine and a horseshoe-shaped bar that seats 25. The location will also offer delivery and pickup.

"The South Loop offers the perfect location for a new Giordano's. It's a growing and vibrant area of Chicago that doesn't have a Chicago-style pizza restaurant like ours," Koutsogiorgas said. "Whether in person or via social media, we've heard from Giordano's fans who can't wait for the restaurant to open. We're confident that our pizza and other favorites will be popular right from the start. It is our intention to expand our business beyond Chicago in the entire Midwest region."

Read more about franchising and growth.


Topics: Franchising & Growth , Restaurant Design / Layout


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