Just Enjoy debuts menu management mobile app

 
Sept. 8, 2009 | by Christa Hoyland
Just Enjoy LLC, a new start-up based in Orange County, Calif., has launched a new mobile device dining application and service that combines an interactive menu app and social media platform for consumers as well as a point-of-sale management solution for restaurant managers.
 
Founded by two veterans of the hospitality and IT industry, Just Enjoy's mission is to provide restaurant owners a platform for managing their business, launching targeted promotions and reducing operating costs while being easy to integrate into an existing POS system.

The Just Enjoy Social Dining app goes beyond an online ordering and reservation solution to allow customers to take control of their dining experience and customize a restaurant's menu to their tastes, such as eliminating any items to which they may be allergic or showing only low-fat items. The app remembers user preferences and is continuously learning and categorizing their likes and dislikes across restaurants using the Just Enjoy service. Customers can also use the mobile app to place and pay for orders.

"This helps eliminate typical dining frustrations such as figuring out what to order, comparing prices or even service errors," said Just Enjoy LLC co-founder and chief technology officer Yuriy Kumanov in a news release. "Customers will also have the ability to share their dining history, preferences and reviews on JustEnjoy.com, creating a new social media platform for restaurant patrons."
 
"People have been using mobile technology to make reservations and online ordering for some time now," said Juan Guevara, co-founder and president of Just Enjoy, LLC. "But all these applications really do is either get you to the door and say goodbye or greet you and take your order — all without ever getting to really know you or your preferences. With Just Enjoy, it's like having a good friend that knows you, facilitates your visit to the restaurant and more importantly, stays with you to ensure you enjoy the occasion."
 
Complete line of solutions
 
The complete family of Just Enjoy products is offered to full-service and limited-service restaurants, casinos, and resorts as a subscription-based solution to help them enhance their patrons' customer experience and expand the venue offerings via games and other interactive customer entertainment.
 
Just Enjoy also is a management tool for managers and operators, giving them detailed real-time information on their customers' preferences and providing a platform for targeted marketing. Overall, the complete Just Enjoy solution is designed to increase a venue's revenue and reduce their operating costs, while protecting existing investment and proven business models.
 
For limited-service restaurants, the Just Enjoy app can be used for customers to order and pay from their mobile phone inside the restaurant, eliminating the need to wait in a long line.
 
Just Enjoy Social Dining has already received favorable industry recognition, winning a 'People's Choice Award for Best New Technology' last month at the Western Foodservice & Hospitality Expo in San Diego.

Topics: Online Ordering , Operations Management , POS , Trade Show


Christa Hoyland / Christa is editor of QSRweb.com and contributes to FastCasual.com and PizzaMarketplace.com. She has experience in the restaurant industry as well as 15 years as a journalist.
www View Christa Hoyland's profile on LinkedIn

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