Little Caesars vet opens second location

Feb. 12, 2008
CLARKSVILLE, Tenn. - The U.S. Iraq War veteran who inspired the Little Caesars Veterans Program has opened his second restaurant, the company announced. Former Army Staff Sergeant Robbie Doughty and his business partner, former Chief Warrant Officer Lloyd Allard, opened their new Little Caesars location in Clarksville, Tenn.
Doughty opened his first Little Caesars in Paducah, Ky., last year.
Little Caesars founder Michael Ilitch created the Little Caesars Veterans Program to thank other veterans for their service and provide them with career opportunities when they transition to civilian life or seek a career change. The program offers honorably discharged, service-disabled veterans who qualify as Little Caesars franchisees, a benefit of up to $68,000.
Since launching on Veterans Day 2006, six stores have opened under the program. The company expects several more U.S. military veterans to open stores under the program in the coming months.

Topics: Little Caesars , Marketing , Operations Management

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