Mellow Mushroom opens Arkansas unit

June 8, 2011

Mellow Mushroom will open its latest unit in Rogers, Ark. on June 13.

The new location will feature Mellow Mushroom's signature items, such as pizzas, hoagies, salads, calzones, appetizers, vegan options and gluten-free crusts.

It will be designed with local, original artwork, including the first-ever Disco VW Bug. The restaurant, which is owned by Kevin and Jennifer Kestner, will also boast an outdoor patio.

"What is great about Mellow is that each and every store has its own identity and we stand out by not only our quality food, but by our unique atmosphere. We have been creative with our space and we are looking forward to bringing this new level of excitement to the area," said Kevin Kestner.

The Rogers unit will also feature trivia nights and an exclusive 70 Beer Club, including more than 30 draft beers. The Mellow Mushroom will operate seven days a week: Sunday-Thursday, 11 a.m. to 11 p.m. and Fridays and Saturdays, 11 a.m. to 12 a.m.

Topics: Food & Beverage , Franchising & Growth , Marketing / Branding / Promotion , Operations Management , Restaurant Design / Layout

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