Mid-year buzz rankings: Pizza Hut up a spot, Papa John's falls out of top 5

 
July 12, 2013

YouGov BrandIndex released its rankings of the best perceived QSR brands for the first half of the year and, once again, Subway tops the list.

The chain is a buzz leader for the third year in a row.

Wendy's is No. 2 on the list, for the second consecutive year. Moving up a spot to No. 3 from last year is Pizza Hut, while KFC and McDonald's broke into the top five after being absent in mid-2012.

Falling out of the top five to make room for those two brands were Papa John's, which was No. 3 last year, and Chick-fil-A, which was No. 5.

Read more about trends and statistics.


Topics: Marketing / Branding / Promotion , Trends / Statistics


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