MOD Pizza founder named as new CEO

Oct. 25, 2012

MOD Pizza has named Scott Svenson as its CEO. Svenson, who founded the company in 2008 with his wife Ally, will assume the position immediately and will focus on growing the brand with a goal of doubling stores in 2013.

MOD Pizza currently operates eight locations in the Seattle area.

A Seattle native and a graduate of Harvard University, Svenson spent 11 years (from 1988 to 1999) living and working in London. Svenson advised high growth, middle market companies at Drexel, Burnham Lambert (in New York and subsequently London) and Apax Partners & Co (London), and was Deputy CEO of CrestaCare plc, the third largest long-term healthcare provider in the U.K.

In 1994, he and his wife co-founded Seattle Coffee Company in London, growing the brand to 65 company-owned stores in three years. In 1998, Starbucks Coffee Company acquired Seattle Coffee Company as their entry into the European market. Svenson assumed the role of president of Starbucks UK, and subsequently president of Starbucks Europe, during which time he helped author the company's European Strategic Plan.

In 1999, the Svensons helped develop and launch Carluccio's in the UK, an Italian deli-café concept which went public on the AIM market in 2005 and was subsequently sold in 2010.

Svenson has spent the past three years as CEO of Freestone Capital Management, an independent wealth and asset management firm in the Seattle market. He recently sold a controlling interest in Freestone to its management team in order to free up his time to focus on building MOD.

"When we entered the market in 2008, we were the first to bring together the best of made-on-demand, individualized pizzas with the convenience and value associated with fast casual dining. Over the past five years, we have thoughtfully grown the company, with the goal of creating a unique customer experience and scalable brand that we can expand across the country. Following the incredible success of our most recent store openings, I feel now is the time to accelerate our growth via a combination of company owned and franchised stores," Svenson said.

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Topics: Franchising & Growth , Operations Management

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