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MustHaveMenus is now offering instant printing and real-time Web updating to help simplify the tasks of creating in-house menus and publishing them to mobile, Web and social channels. By managing both of these tasks, the company promises restaurants more consistency for their current and prospective customers by matching online menus to the daily printed menus, said Jim Williams, founder and CEO of MustHaveMenus.
Previously, users of MustHaveMenus' menu management service designed a menu online, then downloaded a PDF for home or local printing. By teaming up with a full-service print provider, MustHaveMenus now offers its members top-quality professional menu printing without leaving the site. Competitive pricing and quick delivery make the instant printing service a time-saver for busy restaurateurs, according to a news release.
Restaurant owners, including Nancy Boltwood of Jager Tavern and Grill, have been beta testing the new printing services.
"We relied heavily on MustHaveMenus during our grand opening to create and print our first set of menus, said Boltwood, co-owner of the Sarasota, Fla., restaurant. "Their ability to help us organize and build a very large menu made a daunting task seem simple. Also, using the MustHaveMenus Facebook menu app gave us a true start-to-finish menu solution."
Users have also been beta testing real-time Web updates for their menus across Facebook and their own websites. The ability to keep menus in sync across multiple platforms is critical for restaurants, whose tech-savvy consumer base increasingly relies on online menu previews to inform their dining selections.
"Customers today have instant access to all of our menus, specials and events and they expect this information to be correct upon arrival," said Alexander Eisele, GM of Kurt's Euro Bistro in Deluth, Ga. "MustHaveMenus gives us the ability to instantly update all of our menus on all of our sites all at once. The risk of having outdated information across the web is diminished by using MustHaveMenus."
The menus that can be posted on Facebook and websites are identical to the menus used in-store, giving consumers the full brand experience of the restaurant.
"We are now unique in creating the bridge between menus on the table and menus online," Williams said. "Our mission is to help restaurants retain control of their identity wherever their menu appears."
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Topics: Systems / Technology