- WHITE PAPERS
Indianapolis-based Noble Roman's Inc. continues to grow its standalone take-n-bake franchise model. This week, the brand signed agreements for an additional eight locations, bringing the total number of signed locations to 29.
To date, eight of the locations are open and 21 are under development and are expected to open within the next several months.
"Our marketing initiatives to attract potential take-n-bake franchisees continue to be successful in generating a significant number of leads," said Paul Mobley, chairman and CEO. "Our initial goal was to sign 30 locations in 2013. We expect to exceed that goal shortly as we are currently in discussions with several potential franchisees and our pipeline of qualified prospects continues to grow."
The company's stand-alone take-n-bake program features the chain's signature Hand-Tossed Style pizza, Deep-Dish Sicilian pizza, Super Thin pizza and breadsticks with spicy cheese sauce, all in a cook-at-home format. Additional menu items include salads, cookie dough, cinnamon rounds, bake-able pasta and more.
The company continues to promote for additional franchisees for the stand-alone take-n-bake pizza concept through various web-based franchise referral systems, a marketing initiative that began in late January 2013.
"Take-n-bake continues to be one of the fastest growing segments of the pizza industry, and Noble Roman's is leveraging this growth opportunity with our economical concept, our reputation for fine quality products, and our proven ability to support our franchisee base," Mobley said.
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