Noble Roman's to open standalone take-n-bake prototype

 
July 24, 2012

Noble Roman's Inc., the Indianapolis-based franchisor of Noble Roman's Pizza and Tuscano's Italian Style Subs, has announced that it signed an agreement for a new, standalone take-n-bake prototype.

The agreement was concluded July 19, with an existing, independent Noble Roman's franchisee and calls for three units initially in the Plainfield, Brownsburg and Avon markets in Central Indiana, which are all adjacent to Indianapolis on the west side. Site location work has already begun for the first unit, which could open in the third quarter.

The Noble Roman's take-n-bake concept will feature the chain's signature hand-tossed style pizza, Sicilian pizza and breadsticks with spicy cheese sauce, all available in a cook-at-home format. Additional menu items will include fresh salads, cookie dough, cinnamon rounds, bake-able pasta, cheesy sticks and more.

According to officials at Noble Roman's, the company's new take-n-bake pizza design grew out of the rising popularity of the category, as well as the company's success in licensing more than 1,250 groceries nationwide to carry its take-n-bake pizza.

The Noble Roman's stand-alone take-n-bake unit will require 900 to 1,200 square feet with a minimal amount of equipment and build-out relative to a regular quick-service restaurant.

Noble Roman's executives say the company has no intention of deviating from its current plans and focus to grow its existing base of grocery take-n-bake locations as well as its other non-traditional franchise locations in such venues as convenience stores, travel plazas and entertainment facilities. So far this year, the company has signed 254 additional licensing agreements for grocery stores, and 25 additional agreements for non-traditional franchises.

Read more about franchising and growth.


Topics: Food & Beverage , Franchising & Growth , Operations Management , Restaurant Design / Layout


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