NRA adds staff to communications department

July 17, 2013

The National Restaurant Association has hired a new media relations manager in its communications department, and has also created a new position dedicated to research communications and marketing.

Christin Fernandez joins the NRA as manager of Media Relations and Public Affairs responsible for developing and maintaining communications strategies for a range of public policy goals, products and services, research and the overall image of the NRA and restaurant industry.

Prior to joining the association, Fernandez was vice president of the Washington-based communications, public affairs and lobbying consulting firm HDMK. She began her career in communications working on Fox News Channel's foreign, national and political breaking news desks.

Fernandez holds a bachelor's degree in journalism and communications from Lehigh University in Pennsylvania.

In addition, Annika Stensson is now serving as senior manager of Research Communications responsible for raising the profile of the organization's multi-faceted research on the $660 billion restaurant industry and directing cohesive research communications in support of programs and initiatives. Her responsibilities will include turning statistics, analysis and trends data into strategic communications for reports and publications, digital and social media, and resources for association members and news media. She also serves as an expert spokesperson on restaurant trends.

Stensson will collaborate with the research department on consumer poll and operator survey content and new research opportunities, and develop communications and marketing strategies for all of the NRA's research products.

Previously, Stensson was senior manager of Media Relations and has held various positions in the communications department since joining the National Restaurant Association in 1999. A native of Eskilstuna, Sweden, she holds a journalism degree from the University of Maryland.

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Topics: Marketing / Branding / Promotion , National Restaurant Association

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