- WHITE PAPERS
LOUISVILLE, Ky.—Papa John's is introducing two new pizzas: Sizzlin' Steak Fajita and Sizzlin' Chicken Fajita.
According to a news release, each Fajita pizza features a southwestern flavored pizza sauce with a side cup of salsa verde for dipping. The limited-time offer costs $11.99 for a larger, and dollar more if ordered on a pan crust.
Papa John's also is beginning its "100 Days of Sizzlin' Summer" online sweepstakes. By registering at www.papajohns.com, customers are eligible to win prizes including a new Chrysler Crossfire Roadster, big screen TV packages from Circuit City, travel from American Airlines and grill sets from Home Depot. To spice up the deal, instant-win gift cards from nationally recognized brands like Gap, Old Navy and Cabela's may be won by playing the "Sizzlin' Summer" online sweepstakes game. Each time they play, registered customers receive promotional codes for savings and special offers like free Papa John's Sweetreats, breadsticks, Cheesesticks and Coca-Cola beverages with the purchase of any large specialty pizza at regular menu price.
"The Sizzlin' Summer online sweepstakes offers our customers the chance to score big with Papa John's and other great brands," said Jim Ensign, Papa John's vice president, marketing communications. "We believe these value-added offers will help more customers discover the benefits of ordering pizza online, a key focus area for Papa John's."