Papa John's launches NCAA photo Web site

 
March 19, 2008
LOUISVILLE, Ky. — Papa John's International Inc. has launched an interactive Web site, www.papaspanfan.com, where basketball fans can share photos from the NCAA basketball tournament.
 
Fans may submit photos by e-mailing their shots to photos@papaspanfan.com or uploading their images straight onto www.papaspanfan.com. Participants will receive an e-mail confirmation that their photo has been received, a photo ID number and an offer redeemable online for two free 20-oz. Coca-Cola products and a large, Papa's Perfect Pan pizza with up to three toppings for $12.99.
 
Fans who visit the Web site to view, share or download images and register to join the Papa's Pan Fan Nation also will receive a chance to win free several prizes from Coca-Cola and Papa John's pizza, including free pizza for a year, free Coke products and other deals.
 

Topics: Marketing , Online Ordering , Papa John's


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