Papa John's to roll out The Papa Card

 
Nov. 13, 2003

LOUISVILLE, Ky.—Just in time for the holidays, Papa John's is getting into the gift business with its Papa Card.

According a news release, the magnetic stripe, stored-value card is "re-loadable" and will be available in the company's U.S. units on Nov. 17. It can be purchased in any denomination between $10 and $100.

In September, Pizza Hut introduced its own stored-value gift card (see related story Pizza Hut intros stored-value holiday gift cards).

The Papa Card may be redeemed for carryout, delivery and online orders. It can be purchased over the phone, in person or online—and even delivered to a recipient's door.

Additionally, Papa Card purchasers will receive a coupon good for $7 off the new DVD movie "X2:X-Men United."

We're very excited to make the already-convenient pizza ordering process even more convenient by offering customers the Papa Card," John Schnatter, founder and CEO, said in the release.


Topics: Marketing , Papa John's


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