Papa Murphy's in literacy partnership

July 10, 2008
SEATTLE -- Papa Murphy's Seattle franchisees have partnered with Borders bookstores, 103.7 The Mountain FM, and ParentMap Magazine in Seattle to promote children's literacy with the "BOOK Your Summer" reading program. This marks the chain's second year partnering with Borders.
Throughout July, the three partners are encouraging children in the Puget Sound region ages 16 and younger to read by offering free pizzas and a chance to win prizes.
All 10 Western Washington Borders locations have "BOOK Your Summer" displays and pamphlets, including suggested reading lists and entry forms. Once kids have completed the reading challenge they will automatically receive a free medium-size, one-topping pizza from Papa Murphy's and are entered to win prizes, including a complete set of signed Brian Jacques children's books, a year of free pizza from Papa Murphy's, and Pacific Science Center family passes.

Topics: Marketing , Papa Murphy's Take 'N' Bake Pizza

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